Looking through our research about Gen Z’s lifestyles and consumption habits, the ‘SCBD’ kids phenomenon offers perspectives about Social Disparity and Generational Gap.
Gen Z Diary: Movies That Accurately Representing Us UMN Consulting, Jakarta – As the post-millennial generation, we (Gen Z) are no strangers to binge-watching our favorite series and movies. It feels weird and incomplete if we do not manage to finish our favorite series and movies in a single take. Even a survey says that […]
Answering “who are Gen Z?” is not an easy matter. We asked six Gen Z to explain the concept of their generation in their own words
The inability to differentiate between Gen Z and Millennials could be a problem. Despite the relatively close age difference, both generations have different values and mindsets.