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30 June 2023 Reading Time: 5 minutes

Ngerinya Pretty Privilege, Dari Serial Killers Hingga Fandom
16 June 2023 Reading Time: 4 minutes

Kenapa Meme Marketing Disukai Gen Z?

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The Importance of Knowing Gen Z’s Self-Values

17 June 2022 Reading Time: 4 minutes

Using Schwartz’s theory of self-values, we found that Gen Z are self-transcendent individuals. It means they value the welfare of other human beings and the environment. Basically, they’re not selfish earthlings.

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5 Reasons Why Your Company Should Do A Research

08 June 2022 Reading Time: 3 minutes

The main goal of conducting research is to gather information or theories and contribute to knowledge development in a particular field of study. Here are five reasons why it is essential to do by your company or agency.

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3 Movies That Got Gen Z’s Portrayal Right

19 May 2022 Reading Time: 4 minutes

Gen Z Diary: Movies That Accurately Representing Us UMN Consulting, Jakarta – As the post-millennial generation, we (Gen Z) are no strangers to binge-watching our favorite series and movies. It feels weird and incomplete if we do not manage to finish our favorite series and movies in a single take. Even a survey says that […]

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